Join the Revolution.

Who are we?

Hi, we're Generation Electric!

Generation Electric is the UK's specialist for affordable Electric Bikes. We aim to provide every customer with the best shopping experience by offering high quality products, outstanding customer support and free delivery on all purchases to the UK mainland. 


Our Bikes Are Trusted By


What Our Customers Say

Amazing service from Stephen regarding the e-bike I ordered for my wife's 60th birthday present, to say he went above and beyond is an understatement! What a pleasurable online experience. All the best for the future! Ps. The Sahara e-bike is fantastic, she loves it!

Mark B.

Our Cycle to Work Partners

Green Commute Initiative - Cycle to Work Scheme
Bike2Work Scheme - Cycle to Work Scheme

Free Delivery

We ensure we include free delivery on all orders over £50.

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We write to our hundreds of friends once a week with exclusive exciting articles - oh and you'll get exclusive £50 welcome discount!