About Us

We Are Generation Electric.

The one-stop online retailer for Electric Bikes and Electric Scooters. We aim to provide every customer with the best shopping experience by offering high quality products, outstanding customer support and free delivery on all purchases to UK mainland.   

E-Bikes and E-Scooters are a great mode of transport, providing you with an eco-friendly and sustainable way to commute, keep fit, enjoy the outdoors or just have some fun. Whatever it may be, Generation Electric has you covered.

Our head office is based in Newcastle, but we distribute from warehouses across the UK through our courier partners.

Why Electric?

Generation Electric believe that increasing the use of sustainable transportation such as electric bikes and electric scooters will pave the way towards a future of lower air pollution, less congestion and a reduced reliance on cars. We aim to provide a wide selection of products so that each and every one of our customers can find the one that is perfect for their individual needs.

Why Buy From Generation Electric?

As an online only retailer, Generation Electric is able to offer customers:

  • World Class Customer Service: We're 100% committed to a 5-star customer service. Contact us by phone, live chat or email and we'll do our best to get back to your queries within 2 business hours.
  • Fast & Free Shipping: To ensure we can get your order to you as quickly and efficiently as possible, we ship directly from the supplier to your door. However, shipping terms vary for different suppliers so please ensure you check the estimated arrival dates shown on the product pages prior to ordering.
  • Price Match Promise*: We work closely with our brands to be able to provide the best price to our customers. If you can find any of our items in stock and at a lower price, let us know and we'll beat it! *Due to Brexit products located outside of the UK do not qualify for price match due to import fees
  • Warranty on all bikes: We are an authorised dealer for all of the brands we sell and therefore we are able to offer a full manufacturers warranty on all orders.
  • 100% safe & secure payment: Our website uses SSL Encryption technology to ensure all sensitive credit card or personal information submitted via the website is 100% secure and protected.

Generation Electric is a trading name for Hedges Retail Group Ltd, company registration number 13053584.